Dear Shaded Viewers,

 

Castaneda presents ‘Canis Improbus’, Latin for “nasty dog”, though nothing here feels cruel. It evokes a small punk French poodle. And that is the point. In a world saturated with aggression, cuteness and kindness can be the most subversive gestures.

 

Every piece is made in the Paris atelier. Wool leads the story because it can be shaped and sculpted with precision. Plaids are patched and printed with eyes, pinstripes meet fleurs-de-lys and ribbons, and tweeds are mixed without fear. Even the crepe, full of small holes, feels intentional. Jackets, hats, and pockets quietly turn into poodles, playful but still sharp.

 

 

There is always humor here but it is precise, never careless. The classic codes of tailoring are respected, then gently disrupted from within. The show took place in a room covered in pink paper. A loop from Vivaldi’s Concerto in G played in the background, as a nod to the film Marie Antoinette by Sofia Coppola. The mood felt royal, slightly decadent, and kawaii.

 

 

Artistic direction and photography: Ivo Barraza Castaneda
Executive production and videography: Gautier Rouquette
Hair: Anthony Galopin, Chimène Brittany Kery
Make-up: Zephyra, Lucie Chiron, Kiki Mua, Paradee

 

Fun is so important today. Bravo Ivo and Gautier.

Yours digitally,
Pedro

Pedro Guez

Paris-based, Mexican-born multidisciplinary creative, Pedro Guez specializes in Creative & Digital Innovation Direction with a focus on Fashion-Tech and Generative AI in Art, Fashion & Media. He leads Studio Obvio, home to his original IP, 'Arcadia Black Sheep', a unique anime universe exploring digital culture and future narratives for fashion. Pedro curates the AI-Generated Fashion Film category at the ASVOFF Film Festival, supporting creatives worldwide while exploring how generative technologies can expand and democratize artistic expression. With an Executive MBA from IFM Paris, his work integrates hybrid workflows and cross-geography creative communities, always open to alliances and collaborations to imagine the future.

SHARE