Dear Shaded Viewers,
Paris shimmered this November as ASVOFF 17 unfolded inside the cultural hub of Dover Street Market Paris — a space that blended the intimacy of a screening room with the energy of a fashion happening. For three days, the festival turned DSMP into a portal of cinematic culture, where directors, dreamers, and designers collided in a symphony of moving images and style.
This year’s edition felt alive with experimentation — an ode to fashion film’s power to surprise. From hypnotic visual poetry to witty narrative shorts and viral TikTok entries, the program danced between elegance and absurdity. The tension between craft and chaos gave ASVOFF 17 its unmistakable pulse. It wasn’t just a festival; it was a living tableau celebrating a medium in perpetual reinvention.
The crowd drifted through installations tucked between installations, book launches and flickering projections, blurring lines between art and cinema. Conversations sparked as effortlessly as camera flashes — fashion lovers mingling with filmmakers, stylists with screenwriters — all tuned to the same creative wavelength.
As dusk fell, the festival’s energy spilled from DSMP’s polished concrete floors into the electric night of Paris, where the after-party at Pamela ignited. Hosted by Willy Chavarria and Matte Projects, it was a perfectly choreographed release — a cinematic finale of sweat, laughter, and impossible fashion moments. The room pulsed with the warmth of collaboration and celebration, a closing scene worthy of ASVOFF’s edit: bold, beautiful, and unforgettable.
Thank you to all that made this possible: Adrian Joffe, Dover Street Market Paris, @MACcosmetics, @Chantelle_paris, @eng.concept.store, @soparishotel, @worldnetintl, @lotkaandco, @referencestudios, Fonds Pour Les Ateliers De Paris, @Irish_designweek, Gerry Herman, Karen Pernet, John Rynski, David Gil
Later,
Diane
