Dear Shaded Viewers,
Designer Marie Lueder unveiled her most provocative collection yet, transforming the runway into a cinematic landscape where dystopian drama meets haute couture. “The Shell” is a psychological exploration of modern existence, blurring lines between protection and vulnerability.
Drawing from underground rave culture, 19th-century tapestries, and the haunting aesthetics of forgotten castles, Lueder crafts a narrative of transformation. Her designs—featuring archetypes like decadent romantics and undead teenagers—challenge traditional fashion boundaries.
The immersive runway experience, complete with custom carpets and dramatic chandeliers, becomes a living art installation. Soundscapes of heartbeats and drone hums complement garments that speak to entrapment, surveillance, and radical self-expression.
Fresh from winning the Berlin Contemporary Prize, LUEDER continues to position itself at the intersection of fashion, social commentary, and avant-garde storytelling.
Later,
Diane