GIORGIO ARMANI F/W 10 – PHOTOS BY SONNY VANDEVELDE TEXT BY PHILIPPE POURHASHEMI

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Dear Shaded Viewers,

The big news at Armani this season? Upbeat, exuberant, full on colour! The Italian maestro put on a strong show where he spiced up his classic tailoring with unusual prints, luscious velvets and vibrant shades. It was nice to see him move away from his comfort zone to embrace a lighter, happier mood. Bravo Giorgio!

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Best,
Philippe

http://sonnyphotos.typepad.com/

Philippe Pourhashemi

A freelance fashion writer, consultant and stylist, Philippe Pourhashemi was born in Tehran in 1976. He grew up in Paris, before moving to Scotland to study Foreign Languages. His passions are fashion and culture, as well as music and film. He writes and styles features for Metal in Barcelona, Behind the Blinds in Brussels, Contributor in Stockholm, Veoir in New York and SKP in Beijing. He was named Fucking Young's Editor-at-Large in 2016 and has contributed to ASVOF since 2008, acting as Correspondent-at-Large since 2012. An avid traveler, he likes to explore exotic fashion weeks and unexpected destinations whenever he can.

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