Montblanc – On The Move Extreme Launch Event | Text & Images by Nafiseh Soolari

Dear A Shaded View Readers,

Enter the Palais Galliera and see the newest presentation by Montblanc. Revealing its latest Extreme 3.0 collection titled “On The Move” by artistic director Marco Tomasetta. 

Dinner, champagne and white decor. A table presenting the Montblanc collection. An endearing speech by Montblanc CEO Nicolas Baretzki thanking Tomasetta and the attendees was a sweet note to a start of the festivities. Cue the experience curated by Hardy and Normann at theCHLDRN creative agency in tandem with choreography by Entourage Karim. There were magic tricks in the crowd by Rooky Artist. DR PEE.WEE (Anderson. Pack) embellished the night with his beats. Truly a night to remember and a leather collection to know.

Showcasing the multifunctional leather collection with such exuberance could only be created by the charm that Montblanc can offer—an institution that launched their first leather collection back in the 1920s. The message for the night was that it’s more than traveling from point A to point B, it’s about the way we move. Because according to Montblanc the way we move, inspires the way we live. 

See more details of the collection when it debuts July 2022.

Nafiseh Soolari

Nafiseh Soolari is a creative consultant, writer and photographer— "I love translating the beauty I see in all the moments around me, people, places, things; and I aspire to share my vision: to create a single moment for me and you to connect and realize what this amazing world has to offer..."

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