Red Carpet Redefined: Malan Breton Opens MQ Vienna Fashion Week. By Glenn Belverio

 

Dear Shaded Viewers,

MQ Vienna Fashion Week started out on a high note as tout le monde of Viennese society got gussied-up and liquored-up for the opening night show: a collection by Taiwanese New York City-based designer Malan Breton.

Breton is known for his red-carpet looks and his couture has graced the bodies of many a pop princess: Ariana Grande, Jody Watley, Lana Del Rey, Celine Dion, Minnie Driver and George Clooney. Darling, you can’t swing a Gucci mansack on any red carpet without hitting a Malan Breton creation.

The gowns were pretty but the menswear was of particular interest: the suitings’ bright colors and bold patterns felt right for the less-inhibited Asian male market, from K-Pop superstars to Shanghainese dandies.

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The ever-ebullient Dorretta Carter galvanized the crowd by unleashing a torrent of fiery fashion-inflected directives.

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Glamazon Maria Oberfrank of PITOUR and Creative Headz

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Thank goddess for the children of the night, serving up lewks to shake up the jaded oldsters.

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Bringing the sparkle.

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Vienna’s hardest working publicist, Elisabeth Muth, jet-setting glamour doll Irene Mayer and the influential Susan Sabet, Egyptian-Austrian editor-in-chief of Pashion Magazine who is always topping the Business of Fashion’s 500 List.

Thank you for reading.

xxx

Glenn Belverio

Glenn Belverio

Glenn Belverio is a writer and New Yorker. He has been reporting for ASVOF since 2005 and currently works at The Museum of Modern Art as the Content Manager for MoMA Design Store.

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