Alex Mattsson – “Chuco 2.0” The RedBull Catwalk Studio Project for BFC


Alex mattsson 1
Alex mattsson 2
Dear Shaded Viewers,

For Alex Mattsson's second live presentation he took his inspiration from the large-scale immigration of the Latin Community to California in 1940's America merging references from kitsch-Americana and post war gangster culture with Zoot Suits, work-wear and South American inspired denim mixes. 

Alex mattsson 3
Alex Mattsson4
Alex mattsson 5
Alex mattsson 6
Designer Alex Mattsson
Alex Mattsson

Alex Mattsson DP
Alex Mattsson

Shaded Viewer Kristle from the island Saint Maarten, she told me that I was a graffiti on a wall there.

Zebra Katz
Zebra Katz performed enabled by the Red Bull Catwalk Studio with special thanks to Njena Redd Foxx

Zebra katz performance
Cup p

Styling and Casting by Matthew Josephs



Diane Pernet

A LEGENDARY FIGURE IN FASHION and a pioneer of blogging, Diane is a respected journalist, critic, curator and talent-hunter based in Paris. During her prolific career, she designed her own successful brand in New York, costume designer, photographer, and filmmaker.