H&M 2012 DESIGN AWARD – TEXT BY PHILIPPE POURHASHEMI PHOTOS BY SONNY VANDEVELDE

CLD_3742H&MawardSonnyphotos

Dear Shaded Viewers,

In order to encourage and support promising graduates, H&M has introduced a Design Award, singling out some of the best students coming out of international fashion schools. Stine Riis -who graduated from London College of Fashion and is based in Copenhagen- won the award. She got to present her collection during Stockholm Fashion Week and put on a great show. Her high-waisted pants were beautifully cut, using fabric combinations and contrasting colors. Her outerwear pieces were strong, too, from oversized wool coats to fur vests. Riis' outfits were elegant, contemporary and creative at the same time.

CLD_3736H&MawardSonnyphotos

CLD_3753H&MawardSonnyphotos

CLD_3778H&MawardSonnyphotos

CLD_3740H&MawardSonnyphotos

CLD_3785H&MawardSonnyphotos

Best,

Philippe

All photos by Sonny Vandevelde

http://www.mercedesbenzfashionweek.se/

http://designaward2012.hm.com/

Philippe Pourhashemi

A freelance fashion writer, consultant and stylist, Philippe Pourhashemi was born in Tehran in 1976. He grew up in Paris, before moving to Scotland to study Foreign Languages. His passions are fashion and culture, as well as music and film. He writes and styles features for Metal in Barcelona, Behind the Blinds in Brussels, Contributor in Stockholm, Veoir in New York and SKP in Beijing. He was named Fucking Young's Editor-at-Large in 2016 and has contributed to ASVOF since 2008, acting as Correspondent-at-Large since 2012. An avid traveler, he likes to explore exotic fashion weeks and unexpected destinations whenever he can.

SHARE