PHILIP CHU REPORTS ON MERCI BEAUCOUP FASHION SHOW IN HONG KONG

Dear Shaded Viewers,

Merci Beaucoup is a edgy fashion brand from Japan.  It's getting really popular in Hong Kong. 

There was at least on element of fun in every outfit, one key focus if not many, such as the all grey toned jacket and bottoms, simple yet unique with its shark head shaped hood to complete the look.  Others were creatively put together with a good mixture of different colours and patterns, in a various silhouettes.  Most silhouettes were looser on the body, giving volume and proportion a massive play in this collection.  There were a few colour paletters on the catwalk, not only the more eccentric combinations in prints influenced by the sea, but also the more subdued reds, blues and browns, which portrays the land / forest inspiration with constant features of bears.

The show was exciting and well lit, held at Crown Plaza hotel in Causeway bay, the space within the venue suited the themes, as there were aesthetic pools within the ground and wooden steps to pass.  Bubbles were floating in the air underneath the changing lights as the show continued with good music.  Everything worked perfectly together, creating a fun atmosphere for all to enjoy. 

 
Finale 04

Designer Eri Utsugi

Look 26

Look 38

Look 21(Left)_Look20(Right)

I love this shark hood

Finale 02

Finale of the show

03

The setup of the show

Later,

Philip Chu

 

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