Dear Shaded Viewers,
There's no denying that stylists have become increasingly powerful over the past 10 years. Beyond runway shows and magazines, they work closely with designers on their collections, look books and ad campaigns, building up the image and strength of a brand. It is, however, hard to pin down what makes a good one. Besides having an eye and specific taste, a great stylist must also be able to interpret a designer's work and give it extra depth or context. As far as storytelling is concerned, Beno
Philippe Pourhashemi
A freelance fashion writer, consultant and stylist, Philippe Pourhashemi was born in Tehran in 1976. He grew up in Paris, before moving to Scotland to study Foreign Languages. His passions are fashion and culture, as well as music and film. He writes and styles features for Metal in Barcelona, Behind the Blinds in Brussels, Contributor in Stockholm, Veoir in New York and SKP in Beijing. He was named Fucking Young's Editor-at-Large in 2016 and has contributed to ASVOF since 2008, acting as Correspondent-at-Large since 2012. An avid traveler, he likes to explore exotic fashion weeks and unexpected destinations whenever he can.
