Dear Shaded Viewers,
Back in the 90's Matthias Vriens was one of the founders of DUTCH Magazine, a publication that influenced the way we looked at magazines for the next few decades. That was when I first became aware of his power to provoke. Last month Matthias and Donovan Vriens-Mcgrath were in Paris and we met to talk about their new child…BL33N .
It's all about celebrating the body and the t-shirt…the designs are on the inside of the t-shirts, when you pull them over your head they reveal the body and create a personalized mask. Our mutual friend, the Art DIrector, Donald Schneider was the first to put BL33N on the cover of a recent issue of STERN. May 2011 is when BL33N will officially launch…http://www.bl33n.com/.
