“You Wear it Well/Got a Minute?” has it’s first winner : Miss Ile winner by Underbelly films on IQONScom

Miss Ile by Underbelly film on IQONS.com Project l: “You Wear it Well/Got a Minute?”

As you know there are two competitions running at the moment, there is You Wear it Well 2 and the collaboration with IQONS.com, “You Wear it Well/Got a Minute?” The latter runs every month on IQONS.com and the best of the best will open You Wear it Well 2 in a special portfolio of 10 one minute films. You Wear it Well 2 is a travelling presentation of short films and videos regarding fashion, style and beauty from around the world. The second edition will debut in Los Angeles in August. For more on “You Wear it Well/Got a Minute?” click here .

In brief, one of our goals as curators was to organize a presentation
of short films and videos that celebrated and investigated the
intersection of film and fashion, going beyond fashion’s familiar role
of wardrobe, catwalks and costume design for feature films. Our curatorial
process was three-fold: 1) we sought out films that we had already
seen and felt should be experienced by a larger audience in a proper
theater setting; 2) we approached various filmmakers, fashion
designers and artists whose work we admire and investigated if they
had a film for us or if they’d be interested in making one for YOU
WEAR IT WELL; and 3) through my Paris-based blog, A Shaded View on
Fashion (www.ashadedviewonfashion.com), we conducted an open call for
short films and videos from around the world, to see what was out
there or what people would come up with. A small jury of fashion and
film professionals chose the best of the submissions and they became
part of the film program. We wanted to align some of the bigger names in
fashion and filmmaking with creative people as yet unrecognized for
their craft as well as to inspire people to continue to make films that explore
the intersection of film and fashion.

Within the current edition of YOU WEAR IT WELL, some of the more
notable submissions include: “Fashionation,” a beautifully illustrated
A to Z history of fashion by Ruben Toledo; “Starring,” a whimsical and
camp telenovela-like film by renegade designer, Jeremy Scott, whose
cast includes Asia Argento, Tori Spelling, Lisa Marie and China Chow;
Marcelo Krasilcic’s clip for the label “VPL,” starring Chloe Sevigny;
a short film by Ridley and Jordan Scott for Prada, entitled “Thunder,
Perfect Mind”; and “The Bridegroom Stripped Bare,” a rough-and-ready,
yet artful transformation that takes place before your eyes, from the
collaborative minds of star fashion photographer Nick Knight and the
incredibly talented Alexander McQueen.


Diane and Dino

Diane Pernet

A LEGENDARY FIGURE IN FASHION and a pioneer of blogging, Diane is a respected journalist, critic, curator and talent-hunter based in Paris. During her prolific career, she designed her own successful brand in New York, costume designer, photographer, and filmmaker.