Dear Shaded Viewers,
Dries Van Noten’s approach to beauty is an interplay of contrasts, ornaments, and surprises aligned with his runway universe. True to his love for detail and creativity, Van Noten has always explored the art of embellishment, adorning silhouettes with feathers, pearls, and jewelry. His vision of beauty naturally extends his fashion ethos: free, artistic, and deeply personal, inviting everyone to express themselves through harmonious and unexpected contrasts.
The lipstick collection features a palette of 32 meticulously chosen shades, presented in satin, matte, and transparent finishes, accompanied by a nourishing balm. Inspired by luxurious fabrics like silk and velvet, these colors embody a subtle balance between boldness and refinement. Key shades include Plastic Pink (matte), a vibrant fuchsia with a velvety finish; Graphic Ochre (transparent), a luminous and natural nude; Abstract Red (transparent), a fiery red with orange undertones; and Latin Carmin (satin), an intense plum with pink highlights. The lip balm offers a hydrating, colorless formula providing 12 hours of hydration.
The collection includes rechargeable cases made from zamak, a material that can be recycled infinitely, and adorned with prints inspired by the house’s archives. The eco-friendly formulas are vegan, cruelty-free, and enriched with rosehip oil. Sustainable packaging is crafted from recyclable materials, affirming a commitment to clean and environmentally respectful beauty. The collection is available now in Dries Van Noten boutiques and online at driesvannoten.com.
Later,
Diane
