Boldly Woven Tales of Elegance and Rebellion: Unraveling LARUICCI’s Enchanting Journey from Sparkling Adornments to Avant-Garde Couture

Dear Shaded Viewers,

In a dazzling display on the world-renowned Parisian catwalks, the New York-rooted fashion brand, LARUICCI, unfolded its 5th riveting runway collection, crafting a saga of not just clothing, but a narrative of evocative style and audacious innovation. Established in the bustling heart of 2009’s fashion universe, LARUICCI swiftly claimed its throne in the accessory domain, enchanting aficionados with its exquisite jewelry line that beamed with uniqueness and daring spirit.

The creative soul behind the brand, Lauren Ruicci, after basking in a decade of shimmering triumph, took a bold stride in 2019, broadening the horizons of her sartorial empire into the realms of Men’s and Women’s ready-to-wear collections. In this venture, she joined forces with the inimitably talented Cem Cinar, whose artistic visions were subsequently recognized through his appointment as the Creative Director of the collections.

As the SS24 collection cascaded down the Paris runway, it was evident that the ready-to-wear line seamlessly interwove the codes of sumptuous luxury with a rebellious punk undertone and an array of playful inspirations. Audiences were invited to lose themselves within the offbeat and whimsically avant-garde world of LARUICCI, where every garment told its own story, defying conventions and redefining the boundaries of contemporary fashion.

LARUICCI, in its enigmatic essence, synthesizes the audacity of New York’s eclectic style with a palpable touch of Parisian elegance. As models graced the runway, the air was laden with an electric charge, signaling not just the presentation of a fashion collection, but the continuation of a sartorial revolution, meticulously crafted within the enchanting universe of LARUICCI.

In the shadowy corridors backstage, one could sense the pulsating heartbeat of an ethos that respects tradition yet boldly strides into the innovative future, as LARUICCI continues to sculpt its legacy, intertwining timeless elegance with the rebellious spirit of modernity.

With each subsequent collection, Lauren Ruicci and Cem Cinar do not simply curate garments; they weave tales of audacity, rebellion, and unabashed luxury, leaving the global fashion community perpetually poised on the edge of their seats, eagerly awaiting the next chapter in the enthralling story that is LARUICCI.



Diane Pernet

A LEGENDARY FIGURE IN FASHION and a pioneer of blogging, Diane is a respected journalist, critic, curator and talent-hunter based in Paris. During her prolific career, she designed her own successful brand in New York, costume designer, photographer, and filmmaker.