Dear Shaded Viewers,
Introducing never-before-seen accessory designs featuring elements from the archives, MM6 presents a collection that seamlessly combines classic motifs with contemporary sensibilities. Embracing a departure from label and logo-driven trends, the revival of the iconic number plate signature takes form as metal closures and embossings on bags, small leather goods, and prints on ready-to-wear pieces. This serves as an antidote to the prevailing culture of memes and TikTok.
Among the highlights is the debut of the Numeric shoulder bag, now available in large and mini sizes alongside the medium size introduced last season. Inspired by the beloved Japanese bag, the Numeric shoulder bag boasts a distinctive triangular shape and a flap closure adorned with the metal numeric plate. Its sleek lines and precise seam work contribute to a minimalistic silhouette, available in black, sage, or lime green leather options.
The AVP SS24 lookbook aims to present a series of dynamic and adaptable concepts to cater to diverse clients. The shooting and styling processes occur simultaneously, resulting in images that remain open-ended and thought-provoking. The looks are presented on a single model who exudes a subtle attitude, showcasing the transformative power of clothing. Garments and accessories are artfully combined in unexpected ways, such as pairing Salomon x MM6 mules with tailored pieces and dresses, or layering a gathered ankle dress over wide-legged trousers. Accents of turquoise and silver punctuate the predominantly monochromatic palette, radiating a sense of vibrancy.
Notably, every piece in this collection is designed with a genderless approach. MM6 emphasizes the wearer’s personality rather than overpowering it. These garments create space for self-expression and invite individuals to actively participate in the artistic process—a continuous work in progress.