Alled Martinez SS 22 – Unsung Heroes – first time the brand includes non-knitwear pieces in the collection

Dear Shaded Viewers,

Archie M. ALLED-MARTINEZ was born in Barcelona and studied at Central Saint Martins where he specialised in knitwear and ended up being awarded the LVMH Prize for Graduates in 2018. In January 2020 Alled-Martinez was shortlisted for the LVMH Prize 2020. He is known for combining tailoring with knitwear. Prior to this season the collection consisted entirely of knitwear pieces. This season ALLED-MARTINEZ includes non-knited pieces. This season, Archie ALLED-MARTINEZ shifts towards a different take on the 70s. Exploring the style of a street-version of his initial dandy: “70s hustler” a long gone breed of “ephebes”. Clashing them with elements of styling and dressing codes of today’s “ephebes”: Skateboarders.



Diane Pernet

A LEGENDARY FIGURE IN FASHION and a pioneer of blogging, Diane is a respected journalist, critic, curator and talent-hunter based in Paris. During her prolific career, she designed her own successful brand in New York, costume designer, photographer, and filmmaker.