Dear Shaded Viewers,

Armani was not the only designer this season that took the decision to present their catwalk to an empty room. Svetlana Tegin, founder of her brand TEGIN took the same decision choosing to use Russian models on her catwalk.

Tegin Fashion House is one of the most recognized Russian brands worldwide. Originally from Kiev, the constructor and visionary designer Svetlana Tegin, started her career creating costumes and decorations for art performances and fashion shows. At the end of the 90s, fashion media like Vogue and the Cosmopolitan started to write about Svetlana, and Tegin Fashion House opened in 2001.
Tegin became very well known in Russia for the quality of its Mongolian cashmere and original design, and Tegin Fashion House quickly conquered wider attention with its amazing coats and evening dresses.
Being the pioneer of contemporary constructions and minimalistic design while touching the extravagant, Svetlana and her team quickly became the magic little hands behind the Red Carpet looks in her region (ex USSR). Tegin creates a unique style in her collections with intellectual and philosophical content. You can feel the spirit of Art is everywhere in Tegin House, in the air, in its walls and its dreamy atmosphere. Personally I am a big fan of TEGIN and cannot get enough of her wonderful coats which I like to live in each season.
Also, please watch her film for my #LOCKDOWN HOME MOVIE copetiton for ASVOFF 12.
Diane Pernet

A LEGENDARY FIGURE IN FASHION and a pioneer of blogging, Diane is a respected journalist, critic, curator and talent-hunter based in Paris. During her prolific career, she designed her own successful brand in New York, costume designer, photographer, and filmmaker.