Maison ARTC with a shop and atelier based in Marrakesh opens soon in Tokyo

Dear Shaded Viewers,

I had so much fun watching the live stream of Michelle Elie on Instagram while she was at Arise Fashion Week in Lagos, Nigeria. I was delighted to see she was going crazy over the collection of ARTC aka Artsi Ifrah. I met Artsi in Paris a few years ago when he was showing me his collection in his hotel room at Grand Amour. Artsi makes one of a kind pieces out of his shop Maison ARTC in Marrakesh. The images above are from Maison ARTC in Marrakesh. He is leaving Morocco in a few days for Tokyo and his new shop opening.

Credits for the pictures:

Ethiopia collection, Mous Lamrabat

Maison ARTC shop, Laila Hida

Piece of a mind work, self iphone portraits wearing his pieces, Artsi Ifrah.

Diane Pernet

A LEGENDARY FIGURE IN FASHION and a pioneer of blogging, Diane is a respected journalist, critic, curator and talent-hunter based in Paris. During her prolific career, she designed her own successful brand in New York, costume designer, photographer, and filmmaker.