Dear Shaded Viewers,
My friend filmmaker/artist/photographer, Ada Bligaard Soby together with Danish model May Andersen and art caster Gro Therp have created a hoodie line.
“It’s called Official Explanation and it is inspired by the excuses from hip hop artist, when they cancel their shows in our town of Copenhagen.
We did a poster campaign in Paris a few weeks ago and are planning to do another one around fashion week in September. We are not selling them yet, but our goal is to make a collaboration with the individual artist and donate part of the money we make to charity.”
Sounds good to me.