Launch of the Egyptian Fashion & Design Council

Dear Shaded Viewers,

Susan Sabet, the founder of Pashion, a pan-Arab, fashion and beauty glossy in 2003 just shared the news with ASVOF of the launch of the EFDC, The Egyptian Fashion & Design Council, registered with the Egyptian Ministry of Solidarity. The five founding members are Abdelmalek Shamsi – Commercial Director STA- Shamsi for Trading & Agencies, EFDC Treasurer, Fatma Ghaly – Managing Director at Azza Fahmy Jewellery, Marie-Louis Bishara – Designer, Vice Chairwoman and Partner at Bishara for Fashion, EFDC President, Paul Antaki- CEO Premium International for Credit Services and Susan Sabet – Publisher and Editor of Pashion magazine, EFDC Secretary General.

Their mission is to help designers at various stages of their businesses through its support initiatives and programs. These include sourcing scholarships, internships, work placement, mentorships, promotion, business support, year round workshops, events and awards.

-Develop and showcase Egyptian designers in the local and international fashion arena. -Support the human capital development through training programs at all levels in the

-Promote the Tourism sector through supporting local retail platforms that preserve the

Egyptian heritage in design, fashion and craft.
-Encourage international brands and designers to source raw materials and production

in Egypt.
-Guide local businesses to meet international standards of design and quality. -Establish close ties with international fashion councils, industry leaders, and global

media outlets to raise awareness and promote the Egyptian Fashion & Design industry.

In its first year the EFDC will kick off a series of workshops by leading Egyptian and International Industry members, organize vocational training for students, emerging designers as well as more established businesses. The EFDC will also provide opportunities for local and international events and pave the way for a local fashion week. Funding, initially through its founders will be generated through sponsorships, membership fees, events and services offered to the Industry.

The website is now live to receive subscriptions.
For more information, please contact: Tel.: 0020 1204323405

Diane Pernet

A LEGENDARY FIGURE IN FASHION and a pioneer of blogging, Diane is a respected journalist, critic, curator and talent-hunter based in Paris. During her prolific career, she designed her own successful brand in New York, costume designer, photographer, and filmmaker.