Dear Shaded Viewers,
A good re-branding idea on the part of coca cola. "The Polar Bears," tells the story of the bear family that has appeared in Coke commercials since the "Always Coca-Cola" campaign first debuted in 1993. While polar bears have been part of the print ads for Coke since 1922, the campaign put the polar bears front and center and now we hear them speak to each other and learn their names in this wonderful short film.
Credits:
Produced by Ridley Scott, Tony Scott, and Michael Costigan
Directed by John Stevenson
Later,
Diane