SLEEP IS COMMERCIAL AW 12 VIDEO- Dreamed in Berlin

SLEEP IS COMMERCIAL AW 12 VIDEO featuring the first  violinist of the Berlin Filarmonic Orchestra supported by Mini Cooper.

 

Sleep is Commercial is the new avant garde from nowhere, no time,no season.
syncretism of places, ages, words, people, volumes, images…always dreamed in Berlin. 
as a music and fashion label,The Sleep is Commercial Project has grown beyond any single idea and stands before you today as an experimental, established and experienced collective of artists. 
the project could have only been born in Berlin, an individual, pulsating, transitory city-neverland-workshop; an axis point of creative energy drawn from all over the globe,where possibilities are limitless and dreams can become true: no sleep.
Dream. a name, a claim and a manifesto, Sleep is Commercial is always evolving, fueled by a fluid cast of creative minds; musicians, music producers, writers, artists, fashion designers, photographers and promoters. everyone gives their own input. these inputs create one output. this is called Sleep Is Commercial. no sleep. Dream. as Utopia Vivendi. sharing as Anti-conformism. Music and Love as Revolution.
The Sleep is Commercial style is easy, swift, realistic and comfortable. anywhere, anytime, men and women, representing unisex freedom. emphasis to innovation: syncretism of past, present and future; synonymous of evolution.
few materials, 50 pieces for a unique total look with a specific and definite identity with the consciousness that the subculture no longer exists,
 
they are cultures with their own individuality.
 SLEEP IS COMMERCIAL PROJECT
Skin, feathers, BPM,
concrete, rusty nails.
Live. wear. believe… never die.
stains. heroes. dada. Berlin.
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