Every month Joye launches a special capsule collection available on www.joyce.com. Ever since style icon Anna Dello RUsso was seen wearing a giant red cherry headpiece on several occasions during fashion week, it caused a flurry of excitement. Piers Atkinson is the man behind the iconic headband which is in sync with the fruity summer trend. This headband has become a signature look of Piers Atkinson and has reappeared in gold and black versions.
Piers Atkinson has created cherry headbands in 6 special colours exclusively for JOYCE.com in baby blue, pink, lilac, orange, yellow and one of a kind red with black glitter. Each limited edition headpiece will be available at joyce.com for HK$ 5,900 starting 25 July. Tomorrow there will be a video made specially for the collection by Benny Leung.