NOT JUST A LABEL celebrates 3 years with a new website LIVE NOW

NJAL launches 11 May 2011

Dear Shaded Viewers,

NJAL is the leading global resource for discovering and supporting pioneers in contemporary design and their mission with the new re-launch is to push the boundaries of the fashion industry even further. 

Viewers will have an easier access to NJAL designers' latest collections, the new site offers an enhanced platform with exciting capabilities to promote avant-garde fashion. This is where you will find undiscovered treasures. The site was launched in 2008 as an eclectic start-up in East London and now is celebrating its 3rd birthday by transitioning into a mature company with over 6,000 designers from 88 countries. 

Coinciding with the launch NJAL will propose exclusive collaborations with London based designers including Katie Eary, The Rodnik Band and Fannie Schiavoni. NJAL has over 16 million hits per month and growing.

For more information:

ASVOFF Open call on NJAL



Diane Pernet

A LEGENDARY FIGURE IN FASHION and a pioneer of blogging, Diane is a respected journalist, critic, curator and talent-hunter based in Paris. During her prolific career, she designed her own successful brand in New York, costume designer, photographer, and filmmaker.