First Anniversary for L’Eclaireur Tokyo and their birthday party

Dear Shaded Viewers,

L’Eclaireur Tokyo celebrates their one year anniversary and for that occassion Martine and Armand Hadida flew into town last night.


Paris roars into Tokyo and Armand has a little fun working my veil as his new look.

Armand and Martine Hadida, l’Eclaireur Paris, they have been together for the past 33 years and are still madly in love. Armand calls Martine his muse, his everything.

I spoke with Armand this morning to find out what sets l’Eclaireur apart from the rest, to hear what he thinks about Tokyo fashion and how and why they choose to carry the brands that they do in their shop. You will have to wait to read the interview in commons&sense magazine but I can tell you this, they only buy brands that have a personal story to tell and are of the finest quality. Commerciality is not a consideration when they buy. And thoughts about Tokyo fashion, they believe that the next strong wave for fashion is coming from Japan.



l’Eclaireur party pics


Akiko, Armand and Mai Sawaai and Martin Webb with Yoshiko, his beautiful wife.

Martine, co-owner of L’Eclaireur Paris and entrepreneur Kenji Eto

Lee Yong from Vogue Japan and Penny Martin SHOWstudio and FWD’s Renata Espinosa

Arashi one of the two brothers behind the label John Lawrence Sullivan and two friends of Yoshiko’s -Maru and the other one did a t-shirt you have Dino.

Sakiko Hasegawa and her friend Kaoru Sasaki and Yasuko Furuta, designer of TOGA

Armand and Yoshiko Daisuke Gemma

Johnnie Walker, this is a good story, Murakami’s book Kafka on the Beach has a character with a dog called Johnnie Walker, it is created after him and Hayao Matsumura
Chisato Abe, designer of sacai and Kaoru Sasaki Yukiko and DP

Koshoku and NahokoTakahashi and Mai Sawaai

Akiko and Tsukasa Isono and Yusuke Katsuyoshi , my two photographers. Tsukasa was with me from the beginning and Yusuke was with me my last day in Tokyo.

Noodles for dinner and the after party at le Baron

Yoshiko and Koshoku and Maur and Tiffany Godoy and Hiroshi
Tsukasa Isono Renata Espinosa, Daisuke Fukuzono – designer of WHEREABOUTS and Penny Martin

Renata Espinosa and Penny Martin DP with Kaoru Sasaki
Yoshiko and Shun Yoshiko, Tadashi Mochizuki- Stylist, Tetsuro Nagase – Stylist

Akiko, Kaori Oda, Kaori Ushijima and Kaoru Sasaki Renata Espinosa, Kaori Oda and Kaoru Sasaki

Oganizer of le baron and Maybach – the car from Mr.Kenji Eto, President of Mark-Styler
Thank you l’Eclaireur and commons&sense magazine for bringing me to Tokyo. Akiko and Kaoru were attentive to every detail like two angels. It was heavenly…and so was the view. Off to the airport and back to Paris where there are practically no taxis and the service, well, let’s just say it’s not like over here.



Diane Pernet

A LEGENDARY FIGURE IN FASHION and a pioneer of blogging, Diane is a respected journalist, critic, curator and talent-hunter based in Paris. During her prolific career, she designed her own successful brand in New York, costume designer, photographer, and filmmaker.