ALEXANDRE HERCHCOVITCH F/W 10 – PHOTOS BY SONNY VANDEVELDE TEXT BY PHILIPPE POURHASHEMI

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Dear Shaded Viewers,

Alexandre Herchcovitch has always been a personal favourite and his last collection was probably his strongest to date. Despite being Brazilian, he has a bit of a Brit sensibility going on while approaching fashion in a truly global way. The clothes had a rich, opulent feel this season, with a distinct Russian influence. He used fantastic prints that felt fresh and new, as well as gorgeous headwear and incredible shoes.

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I loved the girls' makeup, too. Check out these incredible sandals!

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Best,
Philippe

http://sonnyphotos.typepad.com/

Philippe Pourhashemi

A freelance fashion writer, consultant and stylist, Philippe Pourhashemi was born in Tehran in 1976. He grew up in Paris, before moving to Scotland to study Foreign Languages. His passions are fashion and culture, as well as music and film. He writes and styles features for Metal in Barcelona, Behind the Blinds in Brussels, Contributor in Stockholm, Veoir in New York and SKP in Beijing. He was named Fucking Young's Editor-at-Large in 2016 and has contributed to ASVOF since 2008, acting as Correspondent-at-Large since 2012. An avid traveler, he likes to explore exotic fashion weeks and unexpected destinations whenever he can.

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