Dear Shaded Viewers,
YZY SPLY has launched a new merchandise line titled “Gosha” to celebrate the appointment of renowned Russian designer Gosha Rubchinskiy as the brand’s Head of Design. The collection, available now at YZY, features a range of essential garments with the phrase “Black Dogs” printed in Russian, a nod to Rubchinskiy’s heritage.
The “Gosha” collection includes a curated selection of garments, consisting of a grey hoodie, a T-shirt, sweatpants, and socks, available in both grey and black. The collection’s design reflects the unique blend of Rubchinskiy’s post-Soviet aesthetic and YZY’s minimalist approach, creating a distinctive look that resonates with both streetwear and high-fashion enthusiasts.
The appointment of Gosha Rubchinskiy as Head of Design marks a significant milestone for YZY. Rubchinskiy’s renowned creative vision and unique perspective are expected to infuse the brand with a fresh energy and a renewed focus on artistic expression. The “Gosha” collection serves as a preview of the exciting new direction YZY is poised to take under Rubchinskiy’s leadership.
Later,
Bethany