Dear Shaded Viewers,
Some of the best shows in Seoul are the ones with a lighthearted and carefree touch. Push Button's collection was fun, unpretentious and aimed at young, stylish girls. The crowd was pretty trendy and I loved shooting the front row.
Using simple shapes, tropical prints and lots of gleaming white, the collection had edge and energy. I found the models quite beautiful, too.
The best moment came when the designer took a bow. He got all shy and had this cute dog in his arm.
Best,
Philippe
http://www.seoulfashionweek.org/main/
Philippe Pourhashemi
A freelance fashion writer, consultant and stylist, Philippe Pourhashemi was born in Tehran in 1976. He grew up in Paris, before moving to Scotland to study Foreign Languages. His passions are fashion and culture, as well as music and film. He writes and styles features for Metal in Barcelona, Behind the Blinds in Brussels, Contributor in Stockholm, Veoir in New York and SKP in Beijing. He was named Fucking Young's Editor-at-Large in 2016 and has contributed to ASVOF since 2008, acting as Correspondent-at-Large since 2012. An avid traveler, he likes to explore exotic fashion weeks and unexpected destinations whenever he can.
