The WOrst Hotel in the WOrld – Hans Brinker Budget Hotel Amsterdam has now been published Kessels Kramer

01_Now even more109_Eco friendly

Dear Shaded Viewers,

This is the first book about the infamous Hans Brinker Budget Hotel Amsterdam which stands alone as the worst hotel there ever was and is one of the most celebrated. For 15 years it has gained worldwide recognition for its audacious, confrontational marketing. This is a hotel that dares to tell the truth, and by doing so, the communication campaigns connected with its target market of young, cynical, media-savvy travellers.

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05_Worse

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The Worst Hotel in the World contains facts, photos and interviews. It also contains every piece of communication ever made for the hotel showing how atention can be wrestled without a draw-dropping budget or a sugar-coated version of the truth.

www.booth-clibborn.com www.hans-brinker.com www.kesselskramer.com

Later,

Diane

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Diane Pernet

A LEGENDARY FIGURE IN FASHION and a pioneer of blogging, Diane is a respected journalist, critic, curator and talent-hunter based in Paris. During her prolific career, she designed her own successful brand in New York, costume designer, photographer, and filmmaker.

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